The title of a product on Amazon carries a lot of weight when it comes to organic rank and click-through rates, and if your listing isn’t in step with the…
Category: Amazon advertising
Prime Day is right around the corner, and in true Amazon fashion, they’ve rolled out a brand new feature just in the nick of time. As an Amazon seller, you’re…
There are incredible insights buried within Amazon Brand Analytics that you can use to make smarter decisions and real improvements.
Advertising can be utilized to help drive sales and ranking while providing you with incredibly valuable data regarding how your product interacts with the market. By taking the time to…
Setting Up Your Initial Campaigns For Success As Amazon continues to grow their advertising platform, it can become confusing on how best to utilize each tool and campaign type. Whether…
Amazon recently released new targeting options for Sponsored Product campaigns that will have a major impact in your business in 2019. The new Product Targeting Beta lets Amazon sellers choose…
On January 1st Amazon released three new features in sponsored products, Dynamic Bidding, Bid Adjustments, and Placements. Among a variety of benefits, these new features led the Viral Launch R&D…
Amazon is constantly introducing new and effective tools to manage your Amazon advertising campaign performance. Perhaps one of the most impactful as of recent is the new Amazon dynamic bidding…