In Amazon’s recent letter to shareholders, the company announced that for the first time ever, “more than half of the units sold on Amazon worldwide were from third-party sellers.” With…
Category: Amazon Listing Optimization
Every Amazon seller wants to know how to optimize their product listing. Product copy is extremely important. To hit sales targets, you need to get Amazon listing optimization right. Content…
Google vs. Amazon. The competition is fierce between the two search engines, but should companies be using the same SEO strategy for both? The short answer: No. And here’s why:…
You may be familiar with a Reverse ASIN* Lookup, a popular feature of many Amazon keyword tools. It’s a search that allows you to see every keyword that a single…
The saying goes that opportunity often looks like work. That’s certainly been true of using the available Amazon keyword tools over the years. Paying for keyword results that may or…
To find and target keywords on Google, you might use Google Keyword Planner. So to find and target keywords on Amazon, you need an Amazon keyword tool. Whether a company…
Looking for an Amazon competitive advantage for your FBA business? You’ve got to focus on the unlikely and underappreciated aspect of your products: their keywords. Keywords are crucial to a…
If you’ve been creating your own Amazon product listings using Amazon keyword tools, you know about frustration. Trying to decide which product features will entice customers can be tricky. Trying to…
Feasting on Crumbs: How to Leverage Small Gains and Rank Higher on Amazon (Follow the Data Ep. 26) Understanding the nuances of Amazon customer search is what can really help…
If reviews are the currency of Amazon, then Amazon keywords are the lifeblood. Without the right keywords in your listing, you miss out on thousands of potential sales each month.…